Why nowHow buyers find brands has changed

When AI answers,where is your brand?

See where Google AI Overviews, ChatGPT, Gemini and Perplexity recommend you, find out why, and see what to fix first.

From $21/month. 7-day free trial.

A 30-second walk through the working demo: visibility, questions, sources, fixes and results. Sample data.

ChatGPT

Which sunscreen is best for oily skin?

1DermalumeRecommended first
2HydrakindAlso mentioned
Aarvi SkinYouNot in this answer yetGap found
Seeqly found why

skinreview.example says Dermalume is non-comedogenic. Your product page never says it.

SSD3 sources behind this answer
Answers tracked daily across
Why now

Discovery happens everywhere at once.

Buyers move between Google, YouTube, Reddit, Amazon, Instagram, TikTok and Facebook, often in the same afternoon. AI assistants read all of those places, and their answer becomes the shortlist.

  1. Then

    One search, one page of links

    You won a slot on a results page. People clicked through, compared a few tabs and decided.

  2. Now

    The path runs through a dozen places

    A buyer watches a TikTok review, reads a Reddit thread, checks Amazon ratings and asks friends on Instagram or Facebook before choosing.

  3. Next

    Assistants read all of it for them

    Google AI Overviews, ChatGPT, Gemini, Perplexity and shopping agents pull from search, video, forums, reviews and stores, then give one answer. What those places say about you becomes what the assistant says.

Seeqly shows which of those sources shape the answers about you, and where you are missing.

See how sources build an answer →
Gbest sunscreen for oily skin
skinreview.example › best-sunscreen-oily-skin
Best Sunscreens for Oily Skin, 2026 Update
A hands-on test of 14 SPF-50 sunscreens on oily, acne-prone skin, with a close look at matte finish and non-comedogenic claims.
reddit.com › r/SkincareAddiction
What is the best matte sunscreen for oily skin?
Thread with 240+ replies ranking Dermalume, Hydrakind and a few budget picks for oily skin.
aarviskin.com › matte-gel-spf50
Aarvi Matte Gel SPF 50 — Oil-Free Sunscreen
Lightweight SPF 50 gel for oily and acne-prone skin. Dermatologist-tested, no white cast.
youtube.com › results
"Oily skin, best sunscreens" — top 10 reviewed
Compilation video walking through 10 widely-recommended SPFs for oily skin, with sample swatches.
amazon.in › skincare
Sunscreens for Oily Skin — Highest-rated
Shop top-rated matte-finish sunscreens for oily skin, filtered by non-comedogenic.
One page of linkssearch?q=best+sunscreen+for+oily+skin
Google AI Overviews

Ranking first is no longer the first thing buyers see.

For many searches, Google now writes an AI Overview above the results. It names a few brands, cites a few sources, and many buyers decide right there. Seeqly tracks those Overviews next to your rankings, so you can see when you rank first and still get left out.

Overview presence
For every question you track, see whether the Overview names you, links you, or leaves you out.
Rank next to Overview
Your position in the regular results beside your status in the Overview, question by question.
Sources Google cites instead
The review sites, threads and videos the Overview leans on, so you know where to earn a mention.
See Google AI Overviews tracking →
Understand

Know where you appear, and where you're missing.

One workspace for every AI answer about your brand, your products, your ads and your pages.

Product tour·Explore Seeqly with an example brand
Find anything⌘K

Visibility overview

Understand where you appear. Know what to improve next.

Brand visibility
0.0%

1,351 / 3,000 answers

Your site cited
0.0%

Answers citing your site

Average position
0.0

Your usual spot in answers

Open opportunities
0

Fixes ready to review

Visibility over time
Aarvi SkinDermalumeHydrakindSunnara
Jun 29Jul 20Aug 10Aug 31Sep 14
BrandVisibilityAvg. pos
1AAarvi SkinYou45.0%↑ 4.03.0
2DDermalume32.4%↓ 1.12.4
3HHydrakind25.3%↑ 0.43.6
4SSunnara18.1%↑ 0.24.1
Which topics need attention?PromptsVisibilityMovement
Sunscreen for oily skin225.8%Up from 23.1%
Vitamin C serums271.0%Up from 68.7%
Fragrance-free skincare0—Not measured
Sources

See which pages build the answer.

Assistants build recommendations from the pages they read: review sites, forums, videos, news and your own site. Seeqly shows which sources shape the answers about you, and which leave you out.

  • Every major AI assistant, checked dailyChatGPT, Google AI Overviews, Gemini, Claude, Perplexity and Grok.
  • Every source, by typeReview sites, forums, video, news and your own pages.
  • Every number, openedEach figure links to the answers it counts.
See Sources & citations in the product →
How one answer is builtPerplexity, 18 Sep
Buyer asked Perplexity

Which sunscreen is best for oily skin?

For oily skin, Dermalume is the most recommended non-comedogenic sunscreen1. Reviewers say Hydrakind feels lighter2, and Aarvi Matte Gel SPF 50 gives the most matte finish3.

1Review siteskinreview.example /best-sunscreen-oily-skin
2Forumskincareforum.example /threads/oily-skin-spf
3Your siteaarviskin.com /matte-gel-spf50
Where answers about your brand come fromLast 30 days
Review sites34%
Forums22%
Video14%
News12%
Your siteYou9%
Shopping and Q&A9%
Evidence

Go from the number to the answer behind it.

Every figure opens to the exact answer, the assistant, the date and the sources it used. Nothing has to be taken on trust.

Brand visibility, sunscreen for oily skin
25.8%

Named in 31 of 120 answers

Share of answers naming you, per assistant. Tap one to read its latest answer.

ChatGPT's answer

Captured 18 Sep
Buyer asked

best sunscreen for oily skin

ChatGPT

For oily skin, most people pick Dermalume. Hydrakind feels lighter, and Sunnara is the budget pick.

Aarvi Skin: not in this answer
Where the answer got it from
S
skinreview.example/best-sunscreen-oily-skin
Review site

Says Dermalume is non-comedogenic with no white cast

Improve

Turn a finding into a clear next step.

Every opportunity carries its evidence, a brief, an owner and a review date.

High priority

Close the non-comedogenic evidence gap

Acne-prone skin comes up in 12 of 40 answers. AI picks Dermalume because a review site says it is non-comedogenic, and your product page says nothing.

Answers affected
12 of 40
Seen in
ChatGPTGeminiGrok
Topic

Sunscreen for oily skin

What to change

Product page + product data

Measure

What changed, and what it means.

See what moved after each change, and how sure you can be about why.

Impact reportNon-comedogenic evidence

Improvement observed

Your brand appeared in twice as many answers after the page update.

Before21 Aug–3 Sep20%
After5–18 Sep40%

Share of answers that name your brand

Recommendation

Keep monitoring. Test the next page on its own.

The cause isn't proven yet. See below.
Answers naming you
0%

Up from 20%

Answers citing your page
0%

Up from 10%

AI referral revenue
+$0

From AI referral visits

Paid cost per purchase
$0

Before: $50

Brand inclusion, before and after the change
What the numbers cannot establish

Incremental revenue from this change: unknown.

The page and an ad changed in the same week, so we can't tell which one drove it.
Teams

The same evidence, set up for your team.

Brand team

Compare what AI says with your approved facts. Fix wrong claims before they spread.

Integrations

Every source you connect answers a question.

Connect the tools you already use. Each one answers a specific question.

Integrations are rolling out now. Ask which are ready for your stack.

Google Analytics 4 answers

What did AI visitors do after they arrived?

ChatGPT46%
Perplexity24%
Gemini14%
See it in the product →
Why trust the numbers

Numbers you can trust.

Four promises behind every number you see in Seeqly.

A single scoreVisibility score: 45
Seeqly shows1,351 of 3,000 answers
Pricing

Plans from $21/month.

Plans from
$21 /month

Billed annually, or $25 billed monthly. Basic starts with a 7-day free trial. Advance and Pro come with a 7-day money-back guarantee.

Your first answers, in three steps
Step 1Add your brand and competitors
Step 2Choose the buyer questions to track
Step 3See your first answers

Questions, answered plainly.

Still unsure? Contact us or write to contact@seeqly.ai

Do these answers match what my buyers see?

Close, not identical. Answers vary by account, place and time, so every answer shows how and when we captured it.

Can you prove a change caused more revenue?

No, and we won't claim it. We show what changed, what's attributed in your analytics, and what the numbers can't establish.

How do you capture ChatGPT ads?

We log the ad placements we see across our monitored prompts, labelled with the engine and date captured.

Do I need to connect analytics to get value?

No. You can start with the AI answers alone. Analytics adds behaviour data on top so you can tie answers to visits and orders.

Seeqly is a small team building how brands show up in AI answers.

Join us →
People working at a shared table by a window, seen through plants

See where AI recommends you.

Start free for 7 days. See where ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity and Grok name your brand.