AI Mention Tracking
AI mention tracking counts every time an AI engine names your brand in answers to buyer prompts — and tells you the position, context, and sentiment of each one. Seeqly aggregates mentions across five engines into trends you can act on, like a 7-day mention count per campaign.
- AI Brand Mentions
- AI Mention Tracking
- Marketing teams
Last updated
What counts as a mention
Seeqly detects your brand in every prompt trace: named in a list, recommended outright, compared against a competitor, or referenced in passing. Each mention is logged with its engine, prompt, position, surrounding text, and sentiment — so "312 mentions this week" decomposes into exactly which prompts and which engines produced them.
Mentions as a leading indicator
AI mentions move before AI referral traffic does. A brand that starts appearing in "best X tools" answers this month sees the click-throughs next month. Tracking mentions per prompt cluster tells you which content is working while it's still compounding.
New mentions, new threats
The same tracking works in reverse: when a competitor earns three new mentions on Claude for an angle you haven't covered, Seeqly flags it — with the prompt cluster attached, ready to add to a campaign.
Frequently asked questions
How does Seeqly count AI brand mentions?
Every prompt run across every tracked engine is parsed for brand references. Each mention is stored with engine, prompt, position, context, and sentiment, then aggregated into daily and weekly trends.
Can mention tracking catch competitor mentions too?
Yes — every run captures all brands named, so you see share of mentions across your whole competitive set, not just your own count.
Why did my mentions drop suddenly?
Usually a model update, a fresh crawl favoring new sources, or a competitor shipping content into your prompt cluster. Seeqly's drift alerts pair every drop with the per-engine breakdown that explains it.